Perspectives on CX, AI and the Changing Contact Centre

Customer experience technology is changing quickly. AI, cloud platforms, automation, CRM, workforce management and new approaches to customer engagement are reshaping how organizations serve their customers.

But new technology does not automatically create better customer experiences or better business outcomes.

Here I share practical perspectives on the trends, technologies and decisions shaping customer experience. They draw on decades of work across contact centre technology, Genesys Cloud, solution architecture and CX transformation.

Topics include:

  • Customer experience strategy and transformation

  • Contact centres, CCaaS and Genesys Cloud

  • AI, automation & governance

  • Workforce management and employee experience

  • CRM, data and customer context

  • Technology strategy, investment and business value

The objective is not simply to discuss what is new, but to ask a more important question:

What does it actually mean for your business, your employees and your customers?

A lighthouse on a rocky coast at sunset with clouds in the sky and the ocean below.